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BACKGROUND The Ministry of Housing & Urban Affairs embarked on a digital transformation journey to enhance its infrastructure and services. As part of this initiative, the ministry sought to hire…

Background The Ministry of Water Resources, River Development, and Ganga Rejuvenation recognized the need to redesign and develop its website to comply with the Guidelines for Indian Government Websites (GIGW)…

Background The Department of Military Affairs (DMA) required annual technical support for its EHL (Employee Helpdesk and Leave) website to ensure its smooth operation and maintenance. ADG Online Solutions was…

Background: BECIL is a government-owned company that provides consultancy services in the field of broadcast engineering and information technology. To streamline their radio monitoring and logging process, BECIL partnered with…

Background The Ministry of Personnel, Public Grievances, and Pensions is a key ministry of the Government of India, responsible for the formulation of policies related to personnel management and administration.…

Introduction GMR Group, a leading infrastructure conglomerate with interests in airports, energy, highways, and urban infrastructure, recognized the importance of social media in engaging with stakeholders, promoting its brand, and…

Background As one of the key ministries in the Government of India, the Ministry of Finance plays a crucial role in the country's economic policy formulation, fiscal management, and financial…

Executive Summary This case study explores how M/s ADG Online Solutions implemented a successful sales optimization strategy for Fabpanda, a leading e-commerce platform. The campaign aimed to increase website conversions,…

INTRODUCTION The Central Pollution Control Board (CPCB) is the statutory body in India responsible for monitoring and controlling environmental pollution. Recognizing the importance of social media in modern communication strategies,…

Background The Ministry of Drinking Water and Sanitation launched the "Har Ghar Jal" project with the aim of providing piped water supply to every household in rural areas. As part…