Client Background
Infor Solutions is a leading provider of enterprise software solutions, specializing in industry-specific applications. With a commitment to innovation and customer satisfaction, Infor Solutions sought to enhance its digital presence and engagement through a robust social media strategy to better connect with its audience and drive business growth.
Needs of Client
Infor Solutions needed to boost its social media visibility and engagement to strengthen brand presence and attract more qualified leads. The challenge was to develop a cohesive strategy that would increase follower interactions, enhance brand recognition, and generate actionable insights through social media analytics.
Solution Strategy
ADG Group implemented a comprehensive social media strategy, including targeted content creation, strategic posting schedules, and active community management. The approach involved crafting engaging posts, leveraging industry trends, and utilizing analytics to refine strategies and maximize audience engagement across key platforms.
Results
The social media campaign resulted in a 70% increase in engagement rates, a 50% growth in followers, and a 45% rise in lead generation. Infor Solutions saw significant improvements in brand visibility and audience interaction, reinforcing its market position and achieving enhanced digital presence.
